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Google had warned Samsung against copying Apple

July 26, 2012
By Nigel Chew

26 July 2012 – In a revelation that could affect future proceedings between the two companies, Google had apparently advised Samsung against copying Apple. In addition to that, Samsung was aware that its designs resembled the iPhone and iPad a bit too much.

This is all according to Samsung’s own internal memo that Apple intends to use against them in a lawsuit next Monday. Here are some of the highlights that were reported by AllThingsD:

• In February 2010, Google told Samsung that Samsung’s “P1” and “P3” tablets (Galaxy Tab and Galaxy Tab 10.1) were “too similar” to the iPad and demanded “distinguishable design vis-à-vis the iPad for the P3.”

• In 2011, Samsung’s own Product Design Group noted that it is “regrettable” that the Galaxy S “looks similar” to older iPhone models.

• As part of a formal, Samsung-sponsored evaluation, famous designers warned Samsung that the Galaxy S “looked like it copied the iPhone too much,” and that “innovation is needed.” The designers explained that the appearance of the Galaxy S “[c] losely resembles the iPhone shape so as to have no distinguishable elements,” and “[a]ll you have to do is cover up the Samsung logo and it’s difficult to find anything different from the iPhone.”

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