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Largest Taobao Store In Malaysia To Be Opened At MyTOWN Shopping Centre

11.11 is synonymous with Alibaba as the Alibaba Group is the pioneer behind the world’s largest online and offline shopping day in conjunction with China’s “Singles’ Day” celebration. The major shopping event is also celebrated in Malaysia with Alibaba Group’s 11.11 Global Shopping Festival being held here for the past couple of years.

For this year’s celebration, Alibaba will be opening a Taobao Store in Malaysia in partnership with MyTOWN and Lumahgo New Retail Sdn Bhd. The 5,000 sqf retail space is situated at MyTOWN Shopping Centre and will officially open its door on November 29. It is slated to be Malaysia’s largest and most holistic Taobao store to date, featuring products from local brands that include Redtick, BigboxAsia, Vivid Malaysia, DirectD Malaysia and Deep Furniture.

A sneak preview of what you can expect to see in the store is available for public viewing from now till November 10 at Town Hall, Ground Floor, where you can also stand a chance to win fabulous prizes by adding your wishes for the 11.11 Global Shopping Festival.

Malaysia is one of our priority markets and a critical pillar in our international strategy. The opening of our latest Taobao store demonstrates our commitment to local shoppers and brands, as we further localize services and experiences for the Malaysian market. We are excited to share a glimpse of this upcoming space as part of our 11.11 celebrations this year, emphasising how we will integrate local brands and merchants with our New Retail vision,” – Jess Lew, Marketing Manager of Tmall World Malaysia.

Meanwhile, Alibaba will also be donating brand new furniture, books and other functional items sponsored by Lumahgo to three orphanages in the Klang Valley, namely Rumah Charis – Home For The Children, Rumah Sayangan, and Rumah K.I.D.S, which is in line with this year’s 11.11 theme Every Single Wish Counts.

This year’s 11.11 will see around RMB50 billion (around RM30 billion) in promotions and coupons up for grabs, which can be used for over 200,000 brands as well as one million new products locally.

       

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